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Sep 1, 2008

Bajaj To Launch Platina 125 DTS-Si Electric Start

The 125cc segment is getting crowdier (is that the word?) by the day. Buyers want more power without sacrificing on fuel efficiency and manufacturers are only happy to oblige with new launches, better margins of course.

In an earlier post I had written about three new 125cc motorcycles coming out from Bajaj stables, one of which would be a bigger Platina. Well, the company has confirmed the eminent launch in its press release today.



The production of the Platina 125 will commence this month and you can expect the motorcycle in showrooms soon. The engine doing duty on the new variant will be the same as on the XCD. So it will be equally fuel efficient and torquey too. Just hope Bajaj differentiates the new variant from its smaller cousin.

Press Release:

In keeping with its 125cc + segment focus, Bajaj will commence production of the new Platina 125 DTS-Si Electric Start in September’08, targeting 10.000 units in the very first month.

This follows the successful launch of the new Discover 135 DTS-i, in August’08 of which 27,091 units were sold in its very first month.

By virtue of these introductions and the growing popularity of the 125cc + segment in which it is the leader, Bajaj expects its domestic motorcycle sales to register double digit growth in the second half of FY09.

Similarly, Commercial Vehicle sales are expected to grow in the second half of FY09 on the back of two new products, one each in the passenger and the goods segments.

Export growth is on plan.

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