Fiat India On A Roll

This year is going to be an important one for Fiat in India. The company has recently launched the 500 and the Bravo as CBUs for 12 lakh and 16 lakh respectively. Also Ferrari, owned by Fiat, is on a country wide trip in two 612s. This will also be the year that Fiat launch the Punto and the Linea in the car market. The company has already hinted at pricing the two models competitively. They have also commissioned their engine plant which will be making engines for both Tata and Fiat cars.

Also by the end of the year another famed Italian car maker Alfa Romeo, also owned by Fiat is expected to reach our shores. A feasibility study is already underway, and if launched the model lineup will go up against the three Germans, namely Mercedes, Audi and BMW.